Flyer
Restaurant Feedback App Flyer Design | QR Code Marketing, Food Tech Branding
A modern promotional flyer design for theScoop, a restaurant feedback app that connects digital technology with the dining experience. The design focuses on QR code marketing, clear messaging, and engaging visuals to introduce the app and encourage restaurant customers to share their feedback.
Promotional Flyer Design / Food Tech Branding
Project Type
Print Marketing / Digital Marketing
Platform
Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Tools Used
2026
Year
Project Overview
The Brief
The goal was to create an informative and eye-catching flyer for theScoop, promoting its restaurant feedback platform. The design needed to explain the concept, highlight the QR code-based interaction, and encourage customers to participate in sharing their dining experiences.
Creative Approach
I focused on a modern food-tech visual direction with bold typography, a clean layout, and clear promotional messaging. The QR code was treated as an important visual element, making it easy for customers to identify how to access the feedback experience.
My Creative Process
Research & Planning
I considered the purpose of theScoop and how restaurants could use QR code marketing to make customer feedback more accessible. I planned the content around the app introduction and its main purpose.
1 hour
Concept Development
I explored layout ideas, typography, colors, and graphic elements to create a modern promotional style that connects restaurant culture with digital technology.
2 hour
Design Execution
I organized the flyer content into clear sections, combining promotional messaging, supporting visuals, and QR code placement to create an engaging and easy-to-follow composition.
3 hour
Final Optimization
I refined the layout, spacing, and visual hierarchy, ensuring the QR code remained noticeable and the overall design was suitable for both print and digital use.
3 hour
The Problem
Encouraging restaurant customers to provide feedback can be challenging when the process feels complicated or inconvenient. The promotional material needs to explain the platform quickly and make the next step clear.
The Solution
I created a structured promotional flyer that introduces theScoop through clear messaging and QR code-focused design. The layout helps communicate the platform's purpose and makes the feedback process easy to understand.
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